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Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio ? lossless and lossy, and for each of these methods there are many formats.Lossless compression means that none of the audio data is removed during compression. Lossy compression means that audio data is permanently... Read More
What constitutes a successful jingle campaign? In this article we will examine and listen to 4 successful jingle campaigns and look for key ingredients to their success.Jingle Campaign #1, Mr. Chau's Chinese Fast Food: http://www.soundad.com/audio/MrChau.mp3This radio & TV musical identity has been the cornerstone of Mr. Chau's campaign since 1996 and is still a current hit. In... Read More
1. Speak in soundbites to everyone.Getting key phrases for concepts and ideas across clearly is central to all communication. As a fun practice try to shave off any extraneous details during conversation in your everyday life. In Errol Morris' film *Fog of War* former Secretary of Defense Robert McNamara said, *Never answer the question that is asked. Answer the question... Read More
My name is Alan Twigg and I'm writing this article to offer advice to anyone thinking of creating their own professional audio books.In the New Year I came up with the idea of creating professional children's stories and offering them for download on the internet. The thing was, however, while I had someone to write the stories - my mother... Read More
Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. Let's examine all the different ways to... Read More
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it? yourself?Resulting in?Making a great big mess of it all?Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you... Read More
How Audio can Influence SalesAudio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting.Who can use Audio?Anyone can use audio, it all depends how knowledgeable you are when it comes to designing your site. For those that need help there are plenty of... Read More
The internet, it's a whole world of information and entertainment, but every day it fills up just that extra bit more with complete trash. At every corner, popups, banner ads, viruses, spyware, the list goes on, well I've had enough and I'm sure you share my opinion.So, I hear you ask, what does the rubbish online have to do with... Read More
Thought about adding audio to your Web site yet? You should. While great copy does a good job of selling your services and products, audio will amplify the effect of your words.Audio gives you a more personal connection with your Web visitors. Social psychologists tell us that humans are more likely to trust you if they can both see you... Read More
When it comes to music on the Internet, you have two legal choices: you can stream tracks, or you can purchase them as individual downloads.Replay Music can record streamed songs from most applications, break them into individual files (either as WAV or 128- to 320-Kbps MP3 files) and even tag them with the correct song and artist info. It does... Read More
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Ok, you've got your site built, you have traffic coming... Read More
Digital media is everywhere you look. Music and video production... Read More
Are you a website developer looking to establish a long-term... Read More
I love spoken-word audio. I've been listening to seminars, lectures,... Read More
Have you ever wrestled with a set of instructions, but... Read More
Gone are the days when putting audio on your website... Read More
Although MP3 is the most popular format for encoding music,... Read More
When it comes to music on the Internet, you have... Read More
Have you ever tried to communicate with another person using... Read More
There are just a few audio compression formats out there,... Read More
Ok, you've got your site built, you have traffic coming... Read More
I love spoken-word audio. I've been listening to seminars, lectures,... Read More
Are you a website developer looking to establish a long-term... Read More
Creating Web Content Using Audio Recordings of Expert Interviews The... Read More
Thought about adding audio to your Web site yet? You... Read More
1. Speak in soundbites to everyone.Getting key phrases for concepts... Read More
As use of the Internet continues to grow geometrically, we... Read More
A graduate student in Belfast wrote to me about a... Read More
How Audio can Influence SalesAudio can enhance your website by... Read More
A few years ago there was a revolution in recording... Read More
Streaming Audio & Online Music Streaming Audio & Online Music |